OIHOI - INTIMATE WELLNESS
BYGOD ORGANICS
page development in progress
CLIENT
Bygod Organics
DOMAIN
Personal Hygiene Products
SCOPE OF WORK
Identity, Brand Environment, Packaging Design
December worked with By God Organics to develop OIHOI, a revolutionary and premium intimate health
and hygiene brand providing organic formulations for sexual health, personal care , protection, purification and nourishment of the extremely important vital parts of the human body. Though intimate health is the most important aspect one any human’s life, yet it is undeniably the most ignored. The aim was to change not only this neglect but also the taboo of speaking about it, by making a brand that was joyful, fun, honest and luxurious.
The brand identity developed was inspired by playing cards and the sign for male-female. It is a vibrant brand environment and the materials and techniques used in the packaging were premium and eye-catching. We wanted a brand that not only drew people in but also exuded joy and fun.
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